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Vision Techniques’ success with call tracking

Call Tracking

Vehicle safety experts, Vision Techniques, is having considerable success after commissioning dpi21 to integrate ‘call tracking’ into its online marketing strategy.

Call tracking is the process by which inbound calls are monitored.

It is used to discover which ‘search keywords’ generate the most sales, identify new markets for products and services, and keep on top of messages.

This ensures companies, such as Vision Techniques, stay up-to-date with current trends.

Sam Fletcher, director at dpi21, said: “With call logs and keyword reports, we’ve helped Vision Techniques identify new markets to target its products and services as well as improve customer service and business management systems.”

For more information about call tracking, or if you would like help developing an online marketing strategy, e-mail sam@dpi21.com or call the studio on 01254 660 560.